The much awaited ABS-CBN 2014 Summer Station ID themed “PINASmile: Masayang Muli Ang Kwento ng Summer Natin” has been released online on Sunday, March 30, 2014.
The 8-minute video clip shows the smiles of Filipinos amid hardships brought by several disasters that hit the country in the previous months. The optimistic spirit of Filipinos are given importance in this years summer station ID of ABS-CBN.
“ABS-CBN aims to promote the Philippines as a unique travel destination that takes pride in the beauty of each region, colorful culture, and of course, the stories behind the unique and infectious smiles of the Pinoys. Centering on the theme, PINASmile, the Summer Station ID will serve as a vehicle to showcase to people around the globe that the smiles are back in the country.”
The ABS-CBN 2014 Summer Station ID “PINASmile: Masayang Muli Ang Kwento ng Summer Natin” has gove viral on YouTube with over 77,000 views as of this posting since it was uploaded on March 30. Watch the video below: